SAFFY stands for Social Action for Filipino Youth, the birth
name of SAFRUDI. It became the organization’s trade name for its
export items upon its incorporation in 1970. From its humble
beginnings as a workshop that provides alternative livelihood for
the out-of-school youth in marginalized areas of Manila through
sewing projects, it now assists some 50 small producers of various
novelties from all over the Philippines.
SAFFY aims to enhance the artistic and business skills of Filipino
craftsmen. It taps producers
to craft collections for exposition in international trade fairs,
and has in fact carved for them a regular market in Europe, North
America and the Asia-Pacific.
Aside from acting as a marketing arm, SAFFY runs its own In-house
Production specializing in items made with Capiz shells and Coco-fiber.